Market Index · #25 of 250
Is Yuma, AZ good for door-to-door sales?
Yuma, AZ scores 91.5 out of 100 on the Door-to-Door Market Index — rank #25 of 250 US market areas, measured on public Census affordability and finishing-trade data.
What the numbers say
At $208,148, the market's median home value sits squarely in the modest-home band where the index gives full affordability credit — the range where door-to-door home-services offers convert to appointments best in the underlying lead data.
Density of residential finishing-trade contractors is low — 17 establishments works out to 0.42 per 10,000 residents, which reads as fresher doors and less home-improvement selling already working the same porches.
That puts Yuma, AZ in the top tenth of the published index (#25 of 250) — one of the markets the model rates strongest on the two signals it can actually measure.
Data: US Census ACS 2022 5-year (median home value, population) and CBP 2022 (Finish Carpentry Contractors, NAICS 238350), aggregated over counties within ~25 miles of the Yuma center — so the population figure is the whole area, not the city proper. NAICS 238350 covers interior finishing work and does not include roofing (238160), siding (238170), solar (238220), pest control (561710); read it as home-improvement activity in the market, not as a competitor count. The index measures market conditions for door-to-door home-services offers — it does not capture seasonality, licensing, or your offer’s specific fit.
Nearby in the ranking
| Rank | Market | Score | Median home value |
|---|---|---|---|
| 21 | Midland, TX | 91.9 | $212,987 |
| 22 | Johnson City, TN | 91.8 | $185,693 |
| 23 | El Paso, TX | 91.7 | $159,199 |
| 24 | Joplin, MO | 91.5 | $135,157 |
| 25 | Yuma, AZ (this market) | 91.5 | $208,148 |
| 26 | Birmingham, AL | 91.3 | $210,703 |
| 27 | College Station, TX | 91.3 | $231,001 |
| 28 | Shreveport, LA | 91.3 | $165,128 |
| 29 | Odessa, TX | 91.2 | $219,233 |
Entering Yuma? Don’t guess the blocks.
The index answers “which market.” NeuroKnock answers the harder question inside it — which neighborhoods deserve a rep’s day — scored block by block on the same public-data discipline.