Comparison
NeuroKnock vs Badger Maps
Badger routes reps between accounts they already have. NeuroKnock decides which doors are worth becoming accounts.
Badger Maps is a route planner and field-sales assistant for outside sales teams: optimize a day of up to 120 stops, map territories from your CRM, log check-ins, and track mileage, at $58–$95 per user/month billed annually ($69–$109 monthly). It is built for B2B reps driving between known customers and prospects. NeuroKnock is built for residential door-to-door — ranking which US markets are worth entering and scoring every neighborhood block inside them before anyone knocks. The overlap is thinner than the category label suggests; this page is about which job you are actually hiring software for.
| Feature | NeuroKnock | Badger Maps |
|---|---|---|
| Built for | Residential door-to-door sales teams — roofing, solar, pest control, windows, fiber | B2B outside sales reps visiting known accounts and prospects on a driving route |
| The core question it answers | Where should we knock? Metro ranking first, then block-level scoring inside the market | What is the best route through today's stops? Optimizes up to 120 stops per route |
| Market (metro) selection | Built in — ~267 US metros ranked on affordability and contractor-activity signals before anyone books travel | Not offered — territories come from your CRM or are drawn by zip code and boundary |
| Prospect data | Census block groups scored on public property and economic signals — home value band, owner occupancy, permit activity | Business-places lead data (name, address, phone, hours), with lead views capped by plan (20 on Business, 60 on Enterprise) — residential homeowner data is not the product |
| What the model optimizes | Appointments booked — built from an analysis of more than 350,000 real door-to-door leads | Drive time and stop order — routing efficiency, not door selection |
| Offline in the field | Offline-first: the whole blitz (scores, boundaries, map tiles) is cached on the phone before the day starts | Its own help docs state the app is web-based and requires an internet connection, suggesting Google Maps offline areas or a printed route as workarounds |
| CRM integration | Deliberately light — NeuroKnock is the layer above your CRM and canvassing stack, with outcome export | A genuine strength: two-way sync with Salesforce, HubSpot, Dynamics, Zoho, NetSuite, Pipedrive and more |
| Who operates the software | NeuroByte runs it for you — market setup, scoring configuration, and the first blitz are onboarding | Your team — self-serve per-seat plans ($58/user/month Business, $95 Enterprise, billed annually; add-ons priced per territory, rep, or user; 14-day trial) |
The bottom line
If your reps drive between existing accounts, Badger Maps is the right species of tool — mature routing, deep CRM sync — and NeuroKnock is not a substitute for it. If your team knocks residential doors, the constraint is not stop order; it is door choice, and Badger's lead data covers businesses, not homes. Hire each for its actual job. For deciding which market to enter and which blocks deserve a rep's day, that job is NeuroKnock's.
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